Rachel Lockett

Event planning is an exciting but often misunderstood industry. From seamless conferences to unforgettable gala dinners, successful events appear effortless—but behind the scenes, there’s meticulous planning, problem-solving, and a touch of magic.  Over the years, we’ve heard countless misconceptions about what it takes to plan and execute a flawless event. Today, we’re setting the record […]

Photo by wu yi on Unsplash Exhibiting at an event is a big investment—of time, money, effort, all the things! To make sure you get the best return, it’s essential to plan strategically, engage effectively, and maximise every opportunity. Symbiometry has been in the events business for many years, and the team has learned a

In the ever-evolving landscape of event planning, the infusion of cutting-edge technology has become a game-changer, particularly in the realm of incentive travel. As companies explore innovative ways to motivate and reward their teams, the tech revolution is reshaping the very fabric of event experiences. Elevating Engagement through Tech Incentive travel has moved beyond traditional

The realm of exhibitions is constantly evolving, and in this landscape, data-driven decisions stand as critical pillars. By collecting and analysing data during exhibitions, businesses unlock vital insights into their performance, paving the way for enhanced Return on Investment (ROI) and sharpened strategies. This isn’t a newfound concept, yet its importance escalates with every exhibition.

Picture this: You’re gearing up to plan an unforgettable incentive travel experience that leaves a lasting impression on your participants. But where do you start? That’s where Symbiometry steps in with a range of essential tools that form the backbone of your event planning adventure. 1. Interactive Forms Our interactive forms aren’t just your run-of-the-mill

In the dynamic world of event planning, exhibitions stand as a cornerstone of industry networking, knowledge exchange, and business growth. To ensure that these events reach their full potential, the integration of cutting-edge technology has redefined the way exhibitions are managed and executed. In this blog post, we’ll delve into how tech tools are revolutionising

Abstract management plays a crucial role in the success of any event, whether it’s a conference, seminar, or symposium. Efficiently collecting, reviewing, and organising abstract submissions is a complex task that demands a streamlined approach and careful coordination. In today’s digital era, event technology partners have emerged as valuable allies, offering innovative solutions to simplify

In today’s digital age, mobile apps have become an essential part of our daily lives. From social media to banking, we rely on apps to manage various aspects of our personal and professional lives. The same is true for incentive programs, where mobile apps can play a critical role in engaging and motivating participants. Whether

When it comes to incentive website design, there are many factors to consider. From the layout and visual design to the messaging and offers, every element plays a role in driving engagement and conversions. However, one factor that is often overlooked but critical to the success of any incentive website is user experience (UX). In

In today’s fast-paced business environment, networking and lead generation have become integral components of any successful event. Exhibitors invest significant amounts of time and money to showcase their products and services at events, with the primary goal of generating leads and expanding their customer base. However, manually tracking and managing lead information can be a